How You Should Handle Your Apartment Marketing During a Health Crisis

What's Inside This Ebook

At the onset of the 2020 Covid-19 pandemic, apartment communities were forced to scramble and find answers on how to proceed both fiscally and operationally as an essential service. As the situation unfolded, we produced a series of blogs (now this Ebook) with recommendations for how to proceed in your management and marketing during the course of the pandemic. While the articles specifically mentioned COVID-19, these tips can be applied to similar health crises in the future.

Read this Ebook if you're interested in:

• Making the right decisions during times of distress.
• Knowing what steps you need to take at the beginning of a health crisis.
• Marketing solutions that maintain normalcy, even if your office is closed.
• How to approach your marketing during times of financial uncertainty.
• Digital ad recommendations for Class A, B, and C properties.
• Steps to take in your marketing, management, leasing, and revenue when a health crisis is subsiding.