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October 20, 2021

When signing a high volume of leases in a short period of time during a lease-up, you need a strategy for avoiding a stack of vacancies in the future.

October 13, 2021

Setting the right rent prices for an apartment lease-up is critical if you're hoping to reach your desired occupancy target in a healthy time frame. 

October 7, 2021

Here's how to achieve a lease-up that ends in a healthy time frame, has residents paying above market rent, and allows you to lower your marketing spend.

September 29, 2021

Your marketing investment directly determines how fast the lease-up will go because it directly influences your apartment's leasing velocity.

September 23, 2021

There are three marketing tasks that need accomplished early in the lease-up to ensure a successful start for your new apartment community.

September 15, 2021

It's easy to get complacent as a multifamily operator when the market is this strong. But are your apartments prepared for when it inevitably turns?

September 8, 2021

Though it's not as precise as a revenue management system, manually adjusting rent is still effective when it's timed and priced correctly.

September 1, 2021

We'll explain how to rethink the timing and execution of your rent specials so that they both fulfill their purpose and maximize revenue.

August 25, 2021

In order to set prices that positively impact your apartment's revenue, you need a foundational understanding of base rent, unit amenities, and specials.