How To Manage Your Apartments When Occupancy Is Strong

What's Inside This Ebook

When an apartment community's occupancy is above target, multifamily operators feel less confident about what's expected of them in their day-to-day duties. What exactly is there to do when everything seems to be working as it should be? The truth is that opportunities to raise revenue and decrease expenses exist at full communities. This ebook will show you steps to take within your marketing, leasing, and pricing strategies when occupancy is strong that will ensure you are making the most of those opportunities.

Read this Ebook if you're interested in:

• Making your marketing spend more efficient by focusing only on sources that create the most qualified leads for your leasing office.
• Developing a dynamic and predictive marketing budget so you can generate the right amount of web traffic to your community websites at the right time.
• Decreasing the average amount of vacant days that occur between residents.
• Marketing tools that enable you to pre-lease units when you don't have any available for in-person showings.
• Implementing smarter hold and lease renewal strategies that minimize vacancy and lost rent.
• Raising rents to increase revenue in a strong market.